I Scaled Elementor
$200K to $20M ARR
No fluff. No theory. Just the proven systems I used to scale 3 SaaS companies to market leadership. Now I do it fractionally for 2-3 companies at once.
✓ 15 minutes. Honest assessment.
Previously scaled growth at
What I Actually Do
These are the systems I implemented at Elementor, cnvrg.io, and Riverside. They work.
Fractional Head of Growth
Full-stack growth leadership. I own revenue targets, build the growth engine, implement channels, hire the team, and install tracking, automation, and systems that scale revenue sustainably. Everything is metrics-driven.
Performance Marketing
$100M plus in paid spend managed across Google, Meta, LinkedIn, Reddit, Twitter, Taboola, TikTok. I build paid systems that print profit and attribution frameworks that prove every dollar.
SEO & Organic Growth
No link-building. I build organic demand through content engines, community loops, and product-led distribution. Systems that compound over time.
Conversion Rate Optimization
I turn existing traffic into revenue. Landing pages, emails, pricing, onboarding, and trial flows. A/B tests that extract the maximum LTV from every visitor.
Product-Led Growth (PLG)
I design and implement freemium models, viral loops, referral systems, integrations, and embedded distribution channels. I grow products by designing for growth, not just marketing them.
Demand Gen & ABM
I build pipelines that close, not just create leads. Personalized sequences, multi-channel programs, SDR team design, and enterprise motion.
Marketing Ops & Automation
Attribution systems, tracking, lifecycle flows, HubSpot mastery, operational automation, and real-time dashboards that increase ROI.
Growth Team Building
I led marketing across four companies and built each team from scratch. It’s not where I claim to be the world’s best, but I excel at creating the environment, tools, and clarity that make teams productive and accountable.
Ecommerce Scaling
A proven holistic system for scaling DTC brands through Paid Acquisition (Meta, Google, TikTok) plus CRO and revenue optimization.
The Proof: 3 Wins, 3 Market Leaders
Numbers do not lie. This is the playbook in action.
Riverside.fm
Head of paid acquisition
Mission: Make paid channels profitable at scale and build the B2B pipeline.
- $450K monthly budget managed ($5.4M annually)
- Made paid the number 2 revenue source
- 337% Net MRR growth
- 15% CAC reduction
- 45.7% ROI improvement YoY
- B2B pipeline: 183% MQL growth
- B2B pipeline: 244% SQL expansion
- B2B pipeline: 160% more Won Deals
cnvrg.io
Head of growth
Mission: Build an enterprise pipeline and position the company for acquisition.
- Intel acquired us within 12 months of my strategies
- 180% YoY inbound lead growth
- 40% CAC reduction
- 2x sales revenue through ABM
- Built SDR team → 1500% opportunity boost
- 40% shorter sales cycles
- Created events → 15K+ data scientists reached
- Built GTM motion from scratch
Elementor
Head of growth & performance marketing
Mission: Take a $200K product and scale it into a $20M market leader.
- $200K → $20M ARR in 3 years
- 5M+ active users
- Paid was the #1 revenue driver
- 10M+ total downloads
- Scaled from 0 → $50K/month paid ads
- Built growth team from zero to 8
- Elementor became WordPress market leader
- Created self-serve SaaS model → 100x revenue
How We Work Together
Simple. Transparent. Results-focused.
Discovery
We hop on a 15-minute call. You share your challenge. I tell you if I can help.
Audit
I audit your growth systems, channels, data, and team. You get a blueprint.
Implement
We implement the systems. I own metrics. You get measurable results.
Scale
We optimize, automate, and scale. Revenue compounds. You win the market.
What Companies Say
The people who trusted me with their growth.
"I was lucky enough to hire Yaniv as cnvrg.io Head of Growth. Yaniv joined the company and basically built from scratch our leads generation system, including SEO, PPC, Email marketing, and leads scoring & leads tracking practices. Yaniv is one of those people who knows to do everything (and in case he doesn't know something, he would in a day) and to manage any process / project. Yaniv is smart, sharp, devoted and hands on like no one I ever met before. He is the person you would like to go into a battle with."
"Yaniv is the ideal multi-skilled Digital Acquisition Leader. He is a rare case of having both top-analytical skills, fast-pacing savviness, alongside with strategic marketing leader abilities. Not only is he highly insightful and professional but he always brings a positive outlook, a straightforward attitude to every business-related interaction we had. He is a pleasure to work with and I look forward to seeing what the future holds for him."
"Yaniv is one of the most knowledgeable people in the area of marketing & Growth. His is direct, no bullshit approach will help you approach things in angles that you might not have thought of before. His passion is contagious (in a positive way), and it has been a pleasure working with him."
"Yaniv is a diligent professional, with a rare combination of simultaneously being highly detail-oriented as well as grasping and acting towards the wider picture. This was evident in the time I worked with him, through how he connected the wider business strategy & needs into his day-to-day tactics. It was a pleasure working closely with Yaniv, and I highly and genuinely recommend him - without doubt a strong contributor who provides added value!"
Work With Me
Tell me about your growth challenge. I'll tell you if I can help.
Frequently Asked Questions
Common questions about working together.
What does "fractional" mean?
I work with 2–3 companies at a time, part-time. You get the strategic thinking and execution of a full-time Head of Growth at a fraction of the cost.
What is the investment?
It depends on scope and commitment. Engagements typically start at $8K–$15K/month. Let's talk. I am transparent.
Do you work with startups or enterprises?
Both. I have worked with early-stage startups ($200K ARR) and scaled enterprises ($20M ARR). If you are serious about growth, we should talk.
What channels do you focus on?
Google, Meta, LinkedIn, TikTok, Snapchat, X, Reddit, YouTube, Telegram, SEO, email, affiliate, ABM, product-led growth. Whatever drives the best ROI for your business. I do not default to one strategy.
Do you only do marketing?
No. I build the entire growth system: strategy, channels, attribution, automation, team, product-led loops. Full-stack growth.
How do I know if we are a fit?
Book a 15-minute call. I will give you honest feedback. If I can help, we will talk next steps. If I can not, I will tell you immediately.
Do you offer hourly consulting?
Yes. My hourly rate is $200 per hour for deep-dive consulting, audits, or advisory sessions.
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