Fractional CMO
/ Head of Growth
I Scaled Elementor: $200K → $20M ARR
I turn your traffic into revenue you can track to the dollar, and I report that number to your CEO, not a slide deck. Up to three companies at a time, fully embedded.
✓ 15 minutes. Honest assessment. No pitch deck.
Teams that trusted me to grow their revenue
10+ yrs operating
Yaniv Goldenberg
Fractional CMO · Head of Growth
How I think
The Revenue Engine: one system, three layers
Most marketing breaks because three jobs (getting the traffic, converting it, and proving what worked) sit with three different people who never agree on the numbers. I run all three myself, so they finally line up.
Paid, organic, and product-led demand that traces to revenue, not vanity traffic, including AI search (GEO).
CRO, email, and signup flows that get more revenue out of the traffic you already have.
Attribution, tracking, and dashboards so every dollar has a source. The layer nobody else owns.
One operator. One number. One source of truth. It’s how I run fractional CMO services for SaaS, B2C, and ecommerce teams.
Capabilities
What I Do as Your Fractional CMO
These are the systems I implemented at Elementor, cnvrg.io, and Riverside. They work.
Fractional CMO/CGO
Full-stack growth leadership. I own revenue targets, build the growth engine, implement channels, hire the team, and install tracking, automation, and systems that scale revenue sustainably. Everything is metrics-driven.
Proof: Elementor (100x ARR), cnvrg.io (acquired), Riverside (337% MRR).
Performance Marketing
$100M+ in paid spend managed across Google, Meta, LinkedIn, Reddit, Twitter, Taboola, TikTok. I build paid systems that print profit and attribution frameworks that prove every dollar.
Proof: Elementor paid became the top revenue driver, contributing to $20M ARR.
SEO & Organic Growth
No link-building. I build organic demand through content engines, community loops, and product-led distribution. Systems that compound over time.
SEO & GEO ServicesProof: Elementor grew to 5M+ users from organic-first growth.
Conversion Rate Optimization
I turn existing traffic into revenue. Landing pages, emails, pricing, onboarding, and trial flows. A/B tests that turn more of your visitors into paying customers.
Proof: Riverside achieved a 45.7% ROI lift YoY.
Product-Led Growth (PLG)
I design and implement freemium models, viral loops, referral systems, integrations, and embedded distribution channels. I grow products by designing for growth, not just marketing them.
Proof: Elementor hit 5M+ users with a built-in viral system.
Demand Gen & ABM
I build pipelines that close, not just create leads. Personalized sequences, multi-channel programs, SDR team design, and enterprise motion.
Proof: cnvrg.io grew Fortune 500 pipeline, 180% lead growth, 2x revenue, and was acquired by Intel.
Marketing Ops & Automation
Attribution systems, tracking, lifecycle flows, HubSpot mastery, operational automation, and real-time dashboards that increase ROI.
Proof: 45% ROI lift, 30% LTV boost, 60% lead-quality improvement.
Growth Team Building
I’ve built and led marketing teams at four companies from zero. I install the tools, clarity, and accountability that let a team run and deliver repeatable growth without daily oversight.
Proof: Every team I set up ran independently and delivered repeatable growth without day-to-day oversight.
Ecommerce Scaling
I scale DTC brands on paid acquisition (Meta, Google, TikTok), then squeeze more out of every order with CRO and pricing.
Proof: Profitable scaling across multiple DTC brands, every account held above breakeven ROAS.
Track record
The Proof: 3 Wins, 3 Market Leaders
Numbers do not lie. This is the playbook in action.
How We Work Together
Simple. Transparent. Results-focused.
Discovery
We hop on a 15-minute call. You share your challenge. I tell you if I can help.
Audit
I audit your growth systems, channels, data, and team. You get a blueprint.
Implement
We implement the systems. I own metrics. You get measurable results.
Scale
We optimize, automate, and scale. Revenue compounds. You win the market.
The comparison
Fractional vs the alternatives
A full-time CMO is a $300K–$500K/year commitment, months to hire and ramp. Here’s how fractional compares.
Marketing agency
Single channel, junior team, bills against deliverables.
Growth advisor
2–4 hours a month of strategy. No execution, no accountability.
Fractional CMO/CGO (me)
Senior, embedded, owns the whole funnel. 4–5 hours a day, up to 3 clients.
Full-time CMO
Senior, dedicated, owns the org. Recruiting, team building, equity.
The real comparison
Why me over another fractional CMO
Your actual choice usually isn’t agency vs full-time hire. It’s me vs another fractional. Here is the difference.
I write the code, not just the deck.
n8n automations, attribution pipelines, AI agents. Most fractionals can’t build the measurement layer. I ship it.
Up to 3 clients at a time.
Not a roster of logos juggled at a few hours a week each. Embedded, focused work with the bandwidth your number actually needs.
Operator pedigree, not consultant.
I scaled a product to $20M ARR and an exit to Intel, in-seat and accountable for the number. Curious what it runs? See fractional CMO cost.
The pain
Sound familiar?
The seven sentences I hear on almost every first call.
Meta says 9x ROAS. GA4 shows almost no purchases. Shopify says something else entirely. What’s my source of truth?
We doubled the budget. The platform numbers doubled too. Revenue didn’t.
LinkedIn CPCs hit $30. Nobody could tell me if a single closed deal ever touched those clicks.
We celebrate MQLs on Monday and miss revenue on Friday.
We hired an agency, a freelancer, and a consultant. Still no pipeline.
Signups grow. Revenue doesn’t. Nobody can explain why.
The agency’s report says great month. Our bank account disagrees.
Testimonials
What Companies Say
The people who trusted me with their growth.
Work with me
Three ways to start
Tell me about your growth challenge. I’ll tell you if I can help.
Diagnostic
Month-one paid diagnostic. I map the funnel, audit tracking, find the single biggest constraint, and hand you the plan. Keep it whether we continue or not.
Operator
Embedded Fractional CMO/CGO. I own the funnel and the revenue target, run the channels, and ship every week. Up to 3 clients at a time.
AI infrastructure
Custom n8n workflows, Claude Code pipelines, AI agents, and attribution systems. Built and run so marketing moves at machine speed.
FAQ
Frequently Asked Questions
Common questions about working together.
What does “fractional” mean?
I work with up to 3 companies at a time, part-time. You get the strategic thinking and execution of a full-time Head of Growth at a fraction of the cost.
What is the investment?
It depends on scope and commitment. Engagements typically start at $8K–$18K/month. Let’s talk. I am transparent.
Do you work with startups or enterprises?
Both. I have worked with early-stage startups ($200K ARR) and scaled enterprises ($20M ARR). If you are serious about growth, we should talk.
What channels do you focus on?
Google, Meta, LinkedIn, TikTok, Snapchat, X, Reddit, YouTube, Telegram, SEO, email, affiliate, ABM, product-led growth. Whatever drives the best ROI for your business. I do not default to one strategy.
Do you only do marketing?
No. I build the entire growth system: strategy, channels, attribution, automation, team, product-led loops. Full-stack growth.
How do I know if we are a fit?
Book a 15-minute call. I will give you honest feedback. If I can help, we will talk next steps. If I can not, I will tell you immediately.
Do you offer hourly consulting?
Yes. My hourly rate is $300 per hour for deep-dive consulting, audits, or advisory sessions.
The hub
Explore Every Service
From fractional leadership to AI marketing systems. Three case studies. Eight Hebrew pages. One operator. Two paths most teams start with: a full-stack fractional CMO/CGO engagement and revenue-tied paid media.
AI Marketing Systems
Custom n8n, Claude Code, AI agents. Not prompts.
Fractional CMO
Senior, embedded, accountable for revenue.
Head of Growth
Full-funnel ownership. 4-5 hrs/day.
SEO & GEO
Revenue-attributed organic. 5M+ Elementor users.
User Acquisition
$100M+ managed across 9 platforms.
Performance Marketing
Every channel traces to revenue.
CRO
Systematic testing. More revenue from existing traffic.
Lifecycle Marketing
Onboarding to winback. Automated, attributed.
Product Marketing
Positioning, GTM, launch playbooks.
Demand Generation
Pipeline that sales trusts. ABM, SEO, content.
Marketing Ops
Attribution, automation, dashboards.
Case Studies
Elementor, Riverside, cnvrg.io. Real numbers.
What I do
Pick the problem you are solving
Fractional marketing leadership and the channels that compound: GEO, SEO, paid media, attribution, and lifecycle. A 100x exit and over $100M in managed spend sit behind every play below.