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Discuss your growth priorities.

Fractional CMO
/ Head of Growth

I Scaled Elementor: $200K → $20M ARR

I turn your traffic into revenue you can track to the dollar, and I report that number to your CEO, not a slide deck. For the embedded engagement, I dedicate 8 hours per day to one embedded client.

15 minutes. Honest assessment. No pitch deck.

Teams that trusted me to grow their revenue

  • elementor100x ARR
  • intelcnvrg.io acquired
  • Riverside+337% Net MRR
Yaniv Goldenberg - Fractional CMO/CGO10+ yrs operating
Yaniv GoldenbergFractional CMO · Head of Growth
  • $100M+Ad budgets managed
  • +337%Net MRR boost (Riverside)
  • 100xARR growth (Elementor)

How the machine runs

The Growth Machine: four layers, one owner

Your ad spend, qualified pipeline, and collected revenue should reconcile. I connect the tracking, automation, analysis, and spend decisions under one owner.

01 / Truth

Attribution first. Server-side tracking, GA4 clean, CAPI wired. Paid spend reconciles to tracked revenue before the budget scales. Strategy built on broken tracking is broken strategy.

02 / Automation

n8n workflows handle the repetitive layer: pacing alerts, creative rotation signals, lifecycle triggers, reporting. Runs between calls. No one has to babysit it.

03 / Agents

Automated checks track where AI recommends your company, flag unusual performance, and prepare briefs for human approval. You see the decision that needs attention, not another dashboard.

04 / Human decisions

Kill or scale stays human. The machine surfaces the signal; the capital allocation decision gets a human sign-off. No autopilot on spend.

Transparent pricing

Priced to the growth problem and scope, not a feature list. Choose a scoped audit or embedded ownership of the growth function. Audit scope and delivery timing are agreed before work starts.

Good

AI Marketing Audit

Scoped to your engagement

Scoped audit: ranked opportunities, implementation budget, and a 90-day plan. Delivery timing is agreed before work starts.

Most chosenBetter • Core system

AI Foundation

Scoped to your engagement

Revenue tracking and automation delivery milestones are agreed before work starts.

Best • Full OS

AI Growth OS

Scoped to your engagement

Paid growth, reporting, automation and weekly spend decisions under one owner.

  • Contract terms agreed before work starts
  • Duration agreed before work starts
  • Any follow-on engagement is agreed separately

Senior growth leadership, with scope, pricing and contract terms agreed before work starts. The same senior operator, at exactly the bandwidth the problem needs.

Who this is not for

Free advisory boards.

Pre-revenue companies looking for equity-only guidance. There is no pro-bono advisory path here.

Cheaper media buying.

If the brief is running Meta for less than the current agency charges, this is the wrong product. This engagement owns tracking, automation, reporting, and spend decisions.

Full-time UA Lead seat.

A salaried UA Lead at ILS 50K running campaigns is a different job description in a different market.

I don’t rent you ChatGPT. I install a growth machine.

How I think

The Revenue Engine: one system, three layers

Most marketing breaks because three jobs (getting the traffic, converting it, and proving what worked) sit with three different people who never agree on the numbers. I run all three myself, so they finally line up.

01 / Acquisition

Paid, organic, and product-led demand that traces to revenue, not vanity traffic, including AI search (GEO).

02 / Conversion

CRO, email, and signup flows that get more revenue out of the traffic you already have.

03 / Measurement

Attribution, tracking, and dashboards so every dollar has a source. The layer nobody else owns.

One operator. One number. One source of truth. It’s how I run fractional CMO services for SaaS, B2C, and ecommerce teams.

Operator, not advisor

Consultants advise. I operate.

You give me a revenue target. I build and run the acquisition, conversion and tracking work around it, report progress against the agreed metric, and use the evidence to decide what to change. We agree the reporting cadence before work starts.

We agree the scope, review points and contract terms before work starts. Deliverables are defined before work starts, around the agreed growth problem.

Capabilities

What I Do as Your Fractional CMO

These are the systems I implemented at Elementor, cnvrg.io, and Riverside. They work.

Fractional CMO/CGO

Full-stack growth leadership. I own revenue targets, build the growth engine, implement channels, hire the team, and install tracking, automation, and systems that scale revenue sustainably. Everything is metrics-driven.

Proof: Elementor (100x ARR), cnvrg.io (acquired), Riverside (+337% Net MRR).

Performance Marketing

$100M+ in paid spend managed across Google, Meta, LinkedIn, Reddit, Twitter, Taboola, TikTok. I build paid systems that print profit and attribution frameworks that prove every dollar.

Proof: Elementor paid became the top revenue driver, contributing to $20M ARR.

SEO & Organic Growth

No link-building. I build organic demand through content engines, community loops, and product-led distribution. Systems that compound over time.

Proof: Elementor grew to 5M+ users from organic-first growth.

Conversion Rate Optimization

I turn existing traffic into revenue. Landing pages, emails, pricing, onboarding, and trial flows. A/B tests that turn more of your visitors into paying customers.

Proof: Riverside achieved a 45.7% ROI lift YoY.

Product-Led Growth (PLG)

I design and implement freemium models, viral loops, referral systems, integrations, and embedded distribution channels. I grow products by designing for growth, not just marketing them.

Proof: Elementor hit 5M+ users with a built-in viral system.

Demand Gen & ABM

I build pipelines that close, not just create leads. Personalized sequences, multi-channel programs, SDR team design, and enterprise motion.

Proof: cnvrg.io grew Fortune 500 pipeline, 180% lead growth, 2x revenue, and was acquired by Intel.

Marketing Ops & Automation

Attribution systems, tracking, lifecycle flows, HubSpot mastery, operational automation, and real-time dashboards that increase ROI.

Proof: 45% ROI lift, 30% LTV boost, 60% lead-quality improvement.

Growth Team Building

I’ve built and led marketing teams at four companies from zero. I install the tools, clarity, and accountability that let a team run and deliver repeatable growth without daily oversight.

Proof: Every team I set up ran independently and delivered repeatable growth without day-to-day oversight.

Ecommerce Scaling

I scale DTC brands on paid acquisition (Meta, Google, TikTok), then squeeze more out of every order with CRO and pricing.

Proof: Profitable scaling across multiple DTC brands, every account held above breakeven ROAS.

Track record

The Proof: 3 Wins, 3 Market Leaders

Numbers do not lie. This is the playbook in action.

Riverside.fm

Head of Paid Acquisition

337% Net MRR Growth

Mission: Make paid channels profitable at scale and build the B2B pipeline.

  • $450K monthly budget managed ($5.4M annually)
  • Made paid the number 2 revenue source
  • 337% Net MRR growth
  • 15% CAC reduction
  • 45.7% ROI improvement YoY
  • B2B pipeline: 180% lead growth
  • B2B pipeline: 244% SQL expansion
  • B2B pipeline: 160% more Won Deals

cnvrg.io

Head of Growth · Acquired by Intel

Acquired by Intel

Mission: Build an enterprise pipeline and position the company for acquisition.

  • Intel acquired us within 12 months of my strategies
  • 180% YoY inbound lead growth
  • 40% CAC reduction
  • 2x sales revenue through ABM
  • Built SDR team → 1500% opportunity boost
  • 40% shorter sales cycles
  • Created events → 15K+ data scientists reached
  • Built GTM motion from scratch

Elementor

Head of Acquisition & Growth

100x ARR Growth

Mission: Take a $200K product and scale it into a $20M market leader.

  • $200K → $20M ARR in 3 years
  • 5M+ active users
  • Paid was the #1 revenue driver
  • 10M+ total downloads
  • Built growth team from zero to 8
  • Elementor became WordPress market leader
  • Created self-serve SaaS model → 100x revenue

How We Work Together

Simple. Transparent. Results-focused.

1

Discovery

We hop on a 15-minute call. You share your challenge. I tell you if I can help.

2

Audit

I audit your growth systems, channels, data, and team. You get a blueprint.

3

Implement

I implement the systems. I own metrics. You get measurable results.

4

Scale

I optimize, automate, and scale. Revenue compounds. You win the market.

The comparison

Fractional vs the alternatives

A full-time CMO is a $300K–$500K/year commitment, months to hire and ramp. Here’s how fractional compares.

Marketing agency

Single channel, junior team, bills against deliverables.

CostPricing and terms agreed for the engagement
Time to valueWeeks

Growth advisor

2–4 hours a month of strategy. No execution, no accountability.

CostPricing and terms agreed for the engagement
Time to valueOne call
Recommended

Fractional CMO/CGO (me)

Senior, embedded, owns the whole funnel. 8 dedicated hours per day for one embedded client.

CostScoped to your engagement
Time to valueAgreed by scope

Full-time CMO

Senior, dedicated, owns the org. Recruiting, team building, equity.

Cost$300K–$500K/yr loaded
Time to value3–6 mo to hire + 6–12 mo ramp

The real comparison

Why me over another fractional CMO

Your actual choice usually isn’t agency vs full-time hire. It’s me vs another fractional. Here is the difference.

01

I write the code, not just the deck.

n8n automations, attribution pipelines, AI agents. Most fractionals can’t build the measurement layer. I ship it.

02

Eight dedicated hours per day for one embedded client.

Not a roster of logos juggled at a few hours a week each. Embedded, focused work with the bandwidth your number actually needs.

03

Operator pedigree, not consultant.

I scaled a product to $20M ARR and an exit to Intel, in-seat and accountable for the number. Curious what it runs? See fractional CMO cost.

The pain

Sound familiar?

The seven sentences I hear on almost every first call.

Meta says 9x ROAS. GA4 shows almost no purchases. Shopify says something else entirely. What’s my source of truth?
Ecom founder
We doubled the budget. The platform numbers doubled too. Revenue didn’t.
SaaS CEO
LinkedIn CPCs hit $30. Nobody could tell me if a single closed deal ever touched those clicks.
Cyber SaaS CMO
We celebrate MQLs on Monday and miss revenue on Friday.
B2B CMO
We hired an agency, a freelancer, and a consultant. Still no pipeline.
B2B founder
Signups grow. Revenue doesn’t. Nobody can explain why.
SaaS CEO
The agency’s report says great month. Our bank account disagrees.
SaaS founder

Testimonials

What Companies Say

The people who trusted me with their growth.

I was lucky enough to hire Yaniv as cnvrg.io Head of Growth. Yaniv joined the company and basically built from scratch our leads generation system, including SEO, PPC, Email marketing, and leads scoring & leads tracking practices. Yaniv is one of those people who knows to do everything (and in case he doesn’t know something, he would in a day) and to manage any process / project. Yaniv is smart, sharp, devoted and hands on like no one I ever met before. He is the person you would like to go into a battle with.
Tamar Reshef Bezalel2X COO | Operations · Biz Strategy · GTM
Yaniv was a key driver of growth during a period of explosive scale. He builds AI-native, data-driven systems that work at speed and do not break as you grow. One of the sharpest growth people I have worked with - if you are scaling a technical or AI product, he is the person to bring in.
Gil WeitzmanHead of AI Marketing, Intel
As co-founder and CEO of cnvrg.io, I hired Yaniv to build our growth function. He built our entire B2B growth engine from scratch - pipeline, SDR motion, content, SEO, and webinars - and was a key part of the momentum that led to our acquisition by Intel. Yaniv is sharp, relentless, and one of the best growth hires I made.
Yochay EttunCo-founder & CEO, cnvrg.io (acquired by Intel)
Yaniv is one of the most knowledgeable people in marketing and growth. His direct, no-bullshit approach helps you see things from angles you had not considered. His passion is contagious, and it has been a pleasure working with him.
Yakir SitbonCo-Founder & Chief Architect, Elementor

Clear scope and agreed terms

I start by mapping the funnel, checking the tracking and identifying the main growth constraint. We agree the diagnostic scope, deliverables, timing and any follow-on engagement before work starts.

Work with me

Three ways to start

Tell me about your growth challenge. I’ll tell you if I can help.

Diagnostic

Scoped to your engagement

A diagnostic engagement maps the funnel, audits tracking and identifies the main growth constraint. We agree its deliverables, timing and any follow-on work before starting.

Most chosen

Operator

Scoped to your engagement

Embedded Fractional CMO/CGO. I own the funnel and the revenue target, run the channels, and ship every week. For the embedded engagement, I dedicate 8 hours per day to one embedded client.

AI infrastructure

Scoped to your engagement

Custom n8n workflows, Claude Code pipelines, AI agents, and attribution systems. Built and run so marketing moves at machine speed.

Original research

The State of AI Search Visibility 2026

My data study on how B2B brands show up, or vanish, inside ChatGPT, Perplexity, and Google AI Overviews.

FAQ

Frequently Asked Questions

Common questions about working together.

What does “fractional” mean?

For the embedded engagement, I dedicate 8 hours per day to one embedded client. You get senior growth strategy and hands-on execution.

What is the investment?

Pricing depends on the scope of the engagement. Let’s discuss what you need.

Do you work with startups or enterprises?

Both. I have worked with early-stage startups ($200K ARR) and scaled enterprises ($20M ARR). If you are serious about growth, we should talk.

What channels do you focus on?

Google, Meta, LinkedIn, TikTok, Snapchat, X, Reddit, YouTube, Telegram, SEO, email, affiliate, ABM, product-led growth. Whatever drives the best ROI for your business. I do not default to one strategy.

Do you only do marketing?

No. I build the entire growth system: strategy, channels, attribution, automation, team, product-led loops. Full-stack growth.

How do I know if we are a fit?

Book a 15-minute call. I will give you honest feedback. If I can help, we will talk next steps. If I can not, I will tell you immediately.

Do you offer hourly consulting?

Yes. Pricing for consulting, audits, or advisory sessions depends on the scope of the engagement.

What are the steps of working together?

It runs in four stages: discovery, audit, implement, and scale. Discovery is a 15-minute call where you share your challenge and I tell you if I can help. In the audit I look at your growth systems, channels, data, and team, and you get a blueprint. Then I implement the systems and own the metrics, and finally I optimize, automate, and scale. Scope, review points, and contract terms are agreed before work starts.

How is a fractional CMO different from an agency, an advisor, or a full-time CMO?

The difference is scope and ownership. An agency is single channel with a junior team that bills against deliverables. A growth advisor gives 2–4 hours a month of strategy, with no execution and no accountability. A full-time CMO is senior, dedicated, and owns the org, including recruiting, team building, and equity. As a fractional CMO/CGO I am senior, embedded, and own the whole funnel, with 8 dedicated hours per day for one embedded client.

Do you work with more than one client at a time?

No. I work with one client at a time, so the work is focused rather than a roster of logos juggled at a few hours a week each. For the embedded engagement, that means eight dedicated hours per day for that one client. Availability changes over time, so please ask me directly about the current situation.

Who is this not for?

This is not for pre-revenue companies looking for equity-only guidance, and there is no pro-bono advisory path here. It is also the wrong product if the brief is running Meta for less than the current agency charges, because this engagement owns tracking, automation, reporting, and spend decisions. A salaried full-time UA Lead seat is a different job description in a different market.

How do you measure and report results?

I report revenue you can track to the dollar, to your CEO and not in a slide deck. Attribution comes first, so paid spend reconciles to tracked revenue before the budget scales. You give me a revenue target, I report progress against the agreed metric, and we agree the reporting cadence before work starts.

Is there a minimum term for a fractional engagement, and how do I end it?

Engagements are month-to-month with no minimum term. Either side can end the engagement with 30 days notice, and ending a fractional engagement involves no severance. Before work starts, we agree the scope, review points and contract terms, and deliverables are defined around the agreed growth problem.

What I do

Pick the problem you are solving

Fractional marketing leadership and the channels that compound: GEO, SEO, paid media, attribution, and lifecycle. A 100x increase in Elementor ARR and over $100M in managed spend sit behind every play below.

More to explore

Last updated: May 2026

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