TikTok Ads Consultant for DTC and App Growth

Fees follow the agreed responsibilities, personal implementation and delivery capacity. We inspect the available margin and customer evidence, define an appropriate test and budget, then review outcomes over the agreed window. Connecting attributed revenue to spend is useful evidence; it does not alone establish that the engagement paid for itself.

I personally lead and implement the agreed campaign, creative and measurement work. Compare actual proposals on who does the work, specialist capacity, approvals, source access, reporting and total cost. Provider category alone does not determine whether the work includes revenue ownership or only reach.

We agree a creative plan with testable angles, approved product proof, formats, production owners and a cadence the team can support. I personally develop and implement the selected tests and review mature outcomes. Creative variety can support learning, while audience settings, offer, journey and signal quality also matter.

Choose TikTok’s role from actual buyer presence, offer, creative feasibility, supported campaign formats and the decision’s economics. A consumer purchase and a longer B2B sale can require different journeys and observation windows. I personally implement the agreed test rather than rule out the channel from a job title alone.

I personally inspect the agreed measurement and implement the supported configuration for the actual journey and permitted data. Where the Pixel and Events API send the same events, deduplication is required. I reconcile eligible source records, duplicates and timing; attributed credit and incremental revenue remain separate measures.

I can personally implement a focused TikTok scope or manage it within a broader growth engagement. We define campaigns, creative, journey and measurement responsibilities and any client or production dependencies. The channel does not require unlimited ownership of every other workstream.

Yes. Spark Ads can use organic TikTok posts, including creator posts with authorization. I personally select and implement the agreed tests with approved content and rights. Whether a format outperforms another needs actual comparable evidence; native presentation alone does not guarantee it.

It is the strategy. TikTok rewards a steady stream of fresh hooks and angles, so I build a UGC and creator pipeline that keeps feeding the channel before fatigue sets in.

Yes. App growth and DTC are both core TikTok fits, with event and pixel setup tuned for installs, first orders, and downstream value.

I assess the actual audience, offer, creative capacity and buying journey alongside other channel options. A senior B2B title or longer decision cycle does not automatically rule out TikTok. We can agree a bounded test or prioritize another channel when the evidence and resources support it.

Through a UGC and creator pipeline produced on a regular cadence, so there is always new creative to test, coordinated with the content I help shape across the funnel.

We agree the eligible outcome, costs, cohort and observation window, then review contribution, retained customers or other relevant measures alongside attributed platform credit. I personally implement the selected supported measurement; server-side delivery alone does not prove causal impact.

Diagnostic, infrastructure and embedded Operator pricing depend on the engagement. Scope, time commitment, delivery milestones and contract terms are agreed before work starts.

It follows a clear sequence. I review your account, your funnel, and your unit economics, then set a target cost-per-acquisition that your margins can support. After that I rebuild the creative pipeline and the tracking, and I scale only the variants that beat the target. Every week you see what spent, what converted, and what I am killing or scaling next.

I agree the scope, time commitment and availability for each client or project before work starts. The way to find out where things stand is to contact me directly. You reach me, not an agency inbox or a junior account manager, and I reply within one day.

No. My engagements are month-to-month with no minimum term, and either side can end the engagement with 30 days notice. TikTok ads run as one channel inside a fractional growth engagement, and ending a fractional engagement involves no severance. Scope, time commitment, delivery milestones and contract terms are agreed before work starts.