Ecommerce / Israel

Most Shopify stores do not have a traffic problem. They have a revenue problem disguised as a traffic problem. You buy more clicks, the orders barely move, and your blended return on ad spend keeps sliding. As a Shopify growth consultant, my job is to find where the money leaks out of your funnel and seal it before you spend another dollar driving people in. From traffic to revenue. That is the whole point.
I work as your Fractional Head of Growth, not an agency that bills retainers for dashboards nobody reads. I sit inside your numbers. I pull your GA4, your Shopify analytics, your ad accounts, and your checkout data, and I rebuild the full picture: where visitors arrive, where they stall, where they abandon, and where they actually pay. A good Shopify growth consultant treats your store as a system of conversion rates multiplied together, not a pile of disconnected tactics. Fix the worst rate first. Then the next. That is how compounding works.
The first thirty days are diagnosis. I map every step from ad click to repeat purchase, then rank the leaks by how much revenue each one costs you per month. Product page conversion, add-to-cart rate, checkout completion, email capture, and repeat-purchase rate all get a number and a fix. You get a prioritized list, not a deck of slogans. I drove Riverside +337% MRR by doing exactly this kind of unglamorous funnel surgery, and the same discipline applies whether you sell skincare, supplements, or furniture on Shopify.
Paid acquisition is where most stores quietly bleed. I have managed $100M+ in budgets across channels, so I know the difference between a campaign that looks busy and one that returns cash. A Shopify growth consultant who understands unit economics will tell you to pause half your ad sets, not double your budget. I model your contribution margin per order, your true customer acquisition cost, and your payback window, then scale only the channels that clear the bar. If a channel cannot pay for itself inside your cash cycle, it does not get more money. Simple, and rare.
Conversion rate optimization is the lever almost everyone underrates. Doubling your product page conversion is worth the same as doubling your traffic, except it costs nothing per click and it makes every future ad dollar work harder. I prioritize the high-traffic, high-intent pages first: your best sellers, your collection pages, your checkout. Then I test real changes against real revenue, using statistically honest sample sizes. No guessing. The official Shopify conversion benchmarks at Shopify’s own ecommerce conversion guide show how far most stores sit below where they could be, and closing that gap is usually the fastest profit you will find.
Retention is the second engine. Acquiring a new customer costs far more than selling again to one you already have, yet most stores spend everything chasing strangers. I build the lifecycle: welcome flows, abandoned checkout recovery, post-purchase sequences, and win-back campaigns through Klaviyo or your email tool of choice. A Shopify growth consultant who ignores repeat-purchase rate is leaving the easiest revenue on the table. I treat your existing buyer list as the highest-margin channel you own, because it is.
Working with me is built for speed to cash. I report in revenue, not impressions. Every week you see what moved, what it earned, and what comes next. I helped take Elementor to 100x ARR by keeping growth ruthless and measured, and I bring that same execution focus to a single Shopify store. If you want a Shopify growth consultant who leads with numbers, fixes the funnel in order, and only scales what pays, that is what I do. Let’s talk through your funnel and find the first leak.
An agency usually runs your ads and reports impressions. I work as your Fractional Head of Growth across the full funnel: diagnosis, conversion, paid spend, and retention. I report in revenue and profit, not clicks. I sit inside your GA4 and Shopify data, rank every funnel leak by monthly revenue cost, and fix the worst one first. You get owned strategy, not an outsourced media buyer.
I map your entire funnel from ad click to repeat purchase, then attach a revenue number to each step: product page conversion, add-to-cart, checkout completion, email capture, and repeat-purchase rate. I rank those leaks by how much they cost you per month. The biggest, fastest-to-fix leak goes first. That sequencing is the whole job, because conversion rates multiply, so fixing the worst one compounds everything downstream.
Whichever the numbers say. I model your contribution margin per order, true customer acquisition cost, and cash payback window before touching budgets. Channels that pay for themselves inside your cash cycle get scaled. Channels that don’t get paused, not fed. I have managed $100M+ in budgets, and most of that experience taught me to say no to spend that looks busy but never returns cash.
The first thirty days are diagnosis and the fastest fixes. Conversion changes on high-traffic pages and abandoned-checkout recovery often move revenue within weeks, because they cost nothing per click and improve every dollar already flowing in. Paid restructuring and retention flows compound over the following months. I report weekly in revenue, so you see exactly what moved and what earned, with no waiting for a quarterly deck.
Both, and retention is usually where the cheap revenue hides. Selling again to an existing buyer costs far less than acquiring a stranger. I build the full lifecycle in Klaviyo or your email tool: welcome flows, abandoned checkout recovery, post-purchase sequences, and win-back campaigns. Your existing customer list is the highest-margin channel you own, so I treat repeat-purchase rate as seriously as I treat cost per acquisition.
Most Israeli ecommerce brands grow by stacking specialists: a Facebook agency, a separate Google freelancer, someone for email, and an in-house person trying to hold it together. Each optimizes their own channel in isolation, nobody owns blended ROAS or LTV, and attribution broke after the iOS privacy changes so nobody can even agree on what is working. You are spending more to stand still.
What you need is one senior operator who sees the whole funnel, makes the tradeoff calls between channels, and is accountable for the number that matters: profitable growth. That is the role I play.
Meta and Google managed against blended ROAS and contribution margin, not channel-level vanity returns.
Klaviyo flows and campaigns that turn one-time buyers into repeat revenue and lift LTV. See lifecycle marketing.
Product page, cart, and checkout work to raise the conversion rate you already paid to drive traffic to. See CRO.
Server-side tracking and cross-platform attribution so you finally trust your numbers. See marketing ops.
I work in Hebrew and English, so I can run your Hebrew-language creative and customer communication while reporting and strategizing with you in whichever language you prefer. I know the Israeli ecommerce landscape: local payment expectations, the shipping and logistics realities, the seasonality around Israeli holidays, and how Israeli consumers actually buy. If your brand also ships to the US or Europe, the same engine extends to those markets without starting over.
I led acquisition at Elementor from roughly $200K to over $20M ARR as it scaled past five million users, which means I have run paid and lifecycle growth at a scale most ecommerce brands never touch. I bring that rigor down to your store: cohort retention thinking, real LTV-to-CAC modeling, and an attribution stack built on modern tooling rather than guesswork. The full performance approach lives on performance marketing and the Hebrew ecommerce page at יועץ שיווק לחנות אונליין.
Ecommerce engagements are performance-weighted operator retainers, scoped to your revenue and channel mix.
2-4 week audit of your growth stack plus a 90-day roadmap. Fixed scope, converts to a retainer.
Attribution and automation build for ecommerce teams. See marketing ops.
Yes. I know the local market, payment and shipping realities, and Israeli buying behavior, and I work in both Hebrew and English.
At the operator tier I run paid, email, CRO, and attribution myself. At the advisor tier I guide your in-house team. I will tell you which fits on the call.
Often the issue is broken attribution plus channels optimized in isolation. I rebuild tracking, then manage to blended ROAS and contribution margin so the real picture is clear.
Yes. One operator owning the full funnel usually beats three specialists owning one channel each, because someone is finally accountable for the blended number.
Yes. Email and retention are core to ecommerce profitability. I build Klaviyo flows and campaigns that lift LTV, not just one-time sends.
The same growth engine extends to those markets. I have run global growth before and can scope multi-market work without rebuilding from scratch.
A fixed-scope diagnostic sprint runs $6,000 to $8,000. Infrastructure builds start at $5,000 per month. A full embedded operator engagement runs $8,000 to $18,000 per month.
A full-time hire at your stage rarely has platform-scale experience and costs more all-in. A fractional operator brings senior rigor for fewer hours and no severance risk.
Book a 15-min call. I will look at your store and tell you the fastest path to profitable growth.
Book a 15-min call. I will tell you whether this is your next move, or whether your money is better spent elsewhere.